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Monday, October 24, 2005

Peak Oil and the New Media

Are websites like peakoil.com threatening or even replacing the television and print media?

Does our culture of "information overload" make us more or less vunerable to an energy crisis?
Or perhaps the monetizing of human attention has distracted many of us from the boring facts of oil well depletion into some kind of sensationalist killer zombie movie....

Does it even matter considering that news and informative media is less then 1% of all media content produced?
Consider that Google is now the #1 largest media company in the world.

Or these new stats from PEW
  • 33 percent of Americans now get their news online
  • 76 percent of teens get their news online
  • 61 percent of Internet users go online for news at least once a week
  • 46 percent of broadband users get their news online
  • 27 percent of users who get news online every day
  • 18 percent of those who get news online at least once a week say they use other sources less often, up from 11 percent two years ago
  • 53 percent of Internet users watch television news
  • 26 percent of of Internet users say they regularly watch a nightly network news broadcast
These guys did a survey on the problems with online news?
  • one in every five visitors to a news site leaves unhappy
  • poor content is cited as the number one reason Web surfers go to another site
  • shallow coverage is the next leading turnoff among Web news site defectors
  • since the beginning of 2005, customer satisfaction with the online news industry has declined 9 percent

Most people learned about peak oil from the internet. Perhaps the organic growth of new media like Peak Oil New and Message Boards is filling a temporary gap in these awkward years before the 6 largest media conglomerates catch up with us. Will the the blatant absuridty of old media polarize and strengthen Peakers? Or is Peak doomed to be packaged, spun, and otherwise re-absorbed? Doesn't every used-to-be-edgy media eventually sell out?

6 comments:

Aaron Dunlap said...

Nice blog Dan

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Long Island Guide said...

Hi,

WOW , This is interesting, I've been looking around to get some ideas for our blog. Haven't started yet. I'm hoping you can give some advise. Here's my topic and website. Please take a look.

long island . It pretty much covers long island related stuff.

Can you check it out and if you can suggest something I would love to hear your comments. :-)

Best regards,

Lonny

EntropyFails said...

Reminds me of EPIC
http://www.robinsloan.com/epic/

I think that we'll either see a converging of information technologies that allows for a computer with human level intelligence which allows us to achieve the "information singularity" that we keep hearing about, or the vastness of content and personalization of that content will drive people into an even more narrowminded worldview.

That future will turn out especially bad given that a broad and accurate understanding of the world will be one of the most valuable assets in the coming decades.

As for the singularity future, who knows. But the first order of business for this super AI would involve finding an alternative energy supply to keep itself running. Any predictions about that future seem somewhat bunk, however.

I personally find that searching for good information on the internet to be much easier than most people seem to. As long as you can use logic and have the ability to challenge your own assumptions, the truth manages to find a way out of the noise. Hopefully we can train others to perform this discrimination as well. Of course, they'll have to WANT to learn first...

LisaF said...

I think your post is especially on target because for soooo long, it was excrutiatingly difficult to find anything on PO from any old media sources. It was largely an online spread of info as you point out. That's starting to change, but I think these rapidly evolving topics will continue to really "live" online...the behemoth of bigger media often lacks the agility to do it justice.

TheDevilIsInTheDetails said...

For the next hurricane 2005 ; the easy way to keep going.